Category
Search Growth
Company
Nexa Inc
Industry
Software
Date
Atlas Studio partnered with a fast-growing SaaS company struggling to gain visibility in a highly competitive market. Despite having a strong product, the company relied heavily on paid acquisition and lacked sustainable organic growth channels.
The problem
Nexa's website had limited organic visibility, inconsistent content production, and significant technical SEO issues. Their customer acquisition strategy was heavily dependent on paid advertising, making growth increasingly expensive.
Competitors dominated search results for high-intent keywords, leaving NexFlow with little exposure during key stages of the buyer journey. Existing content lacked strategic targeting and failed to address customer pain points.
What we did
We conducted a comprehensive technical SEO audit, resolving crawlability issues, improving site architecture, and optimizing page performance. We also restructured the website around search intent and customer journey mapping.
Our team developed a content strategy targeting high-value keywords and launched a consistent publishing framework supported by on-page optimization and authority-building campaigns.
The outcome
Within nine months, Nexa experienced significant improvements in rankings across core commercial keywords. Organic traffic became the company's largest acquisition channel.
Lead generation increased substantially while reducing reliance on paid advertising, resulting in stronger long-term growth and improved marketing efficiency.
+312% Organic Traffic
+187% Qualified Leads
68 Keywords in Top 3
