Category
Digital Marketing
Company
Stratus Advisory
Industry
Business Consulting
Date
Stratus Advisory wanted to move beyond referral-based growth and establish a predictable, scalable lead-generation system.
The problem
The company relied heavily on personal networks and referrals to generate new business. While effective in the short term, growth remained difficult to forecast and nearly impossible to scale.
Marketing efforts were inconsistent, campaign tracking was limited, and there was no structured process for converting prospects into opportunities.
What we did
Atlas Studio developed a multi-channel acquisition strategy combining paid search, LinkedIn advertising, email automation, and content marketing.
We also created dedicated landing pages, lead nurturing workflows, attribution reporting, and conversion tracking systems that provided complete visibility into campaign performance.
The outcome
Lead generation became predictable for the first time in the company's history. Marketing evolved from a supporting function into a primary driver of revenue growth.
With improved visibility and attribution, leadership gained confidence in scaling investment while maintaining strong return on acquisition costs.
+312% Marketing Leads
-38% Cost Per Acquisition
+201% Sales Pipeline Growth
